A comprehensive review of your event program to identify gaps, opportunities, and a focused roadmap for growth.

What We Assess:
• Event portfolio performance (attendance, spend per head, satisfaction, ROI)
• Sales & marketing workflows, proposals, and promotions
• Operational readiness: staffing, service flow, vendor relations
• Competitor benchmarking against 3–5 local peers
• Revenue performance + missed opportunities (upsells, underutilized spaces)

Deliverables:
• Full audit report with SWOT analysis
• Prioritized strategic roadmap
• Optional team training + next-step alignment

A focused strategy to increase revenue from private events, corporate groups, and social celebrations while improving sales efficiency and guest experience.

What’s Included:
• Development or refinement of private event packages
• Upselling strategies + tiered premium offerings
• Sales enablement tools (custom proposals, inquiry forms, follow-up templates)
• Preferred vendor lists + streamlined workflows
• Profit-margin analysis with actionable recommendations

We create custom, branded event calendars that reflect your property’s identity, engage guests year-round, and leverage seasonal opportunities.

What We Develop:
• Signature + anchor events (NYE, Valentine’s, July 4th, etc.)
• Local + cultural alignment (festivals, holidays, sporting events)
• F&B-driven concepts (brunches, tastings, chef collaborations)
• Community activations (wellness, art markets, pop-ups)
• High-impact, low-cost off-season strategies

Deliverable:
• A complete 6–12 month calendar with budgets, partners, and content tie-ins for marketing support

We equip your internal teams with the tools, training, and operational systems needed to deliver consistent, high-quality event experiences.

What We Provide:
• Front-line service training focused on flawless event execution
• Sales + communication coaching for event inquiries and bookings
• Checklists and playbooks for repeatable operational excellence
• Templates for briefs, post-event recaps, and performance reporting

We partner with hospitality brands to launch new venues, F&B outlets, and event spaces through strategic programming, curated experiences, and high-impact buzz generation.

Launch Support Includes:
• Pre-opening event strategy + guest list curation
• PR, media, and influencer event planning
• Ribbon cuttings, soft openings, and FAM trip coordination
• Collaborations with local chefs, artists, and brands